Pleasant Storage Room is our homage to the cultural exuberance of Golden Age Cuba and the Caribbean during the early to mid-20th century. What made this region so alluring during this time was its decidedly American influence of modernity against the backdrop of a sun­drenched paradise.
This mélange of sophistication and exoticism attracted a massive audience seeking refuge from the stark concrete jungles of the U.S. without feeling lost in a strange land. In a way, it was paradise without having to leave the comforts of home. This is what Pleasant Storage Room is trying to revive.
We are creating a space where Austin can experience this vibrant fantasy while simultaneously serving as a flagship to promote and advance the progressive cocktail culture of this city.